Navigating the Evolving Media Landscape – Insights from Mosaic Media’s CEO Mary Ann Pruitt | RR196
Today's guest is Mary Ann Pruitt, CEO and President of Mosaic Media. Mary Ann is an expert in media buying and creative strategy, and she has a wealth of experience in media strategy. During the interview, she shares her marketing wisdom and discusses how the industry is evolving in the current media climate.
In this episode you will learn:
- Figuring out who and where your target audience is in a strategic way.
- We have more opportunities now to reach our audience.
- How to target younger generations.
- Find partners that can help you in building the plan and achieve your goals.
- The difference between a vendor that is just going to take an order versus a partner that will help you build a strategy.
- How traditional platforms are now using and working with digital platforms. (Ex. Disney Plus)
- How you can use Podcasting on multiple levels.
Connect with Mary Ann:
A little about me:
I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.
In appreciation for being here, I have a couple of gifts for you.
A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.html
An opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.com
Connect with me:
Join our Relationships Rule community on FB here:
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