How to Build a Relationship-First Business with Jim Carpenter | RR338
What if the real measure of success isn’t how high you fly but how deeply you connect?
Jim Carpenter has spent decades helping families and business owners build wealth and preserve their legacies — yet what sets him apart isn’t his financial expertise, it’s his heart for people. A lifelong pilot and advisor, Jim built his business not from spreadsheets, but from relationships — flying thousands of miles to meet clients in person and sending simple, meaningful gestures that made them feel seen and remembered.
In our conversation, Jim shares how aviation became a metaphor for life and leadership — one built on preparation, balance, and care. His upcoming book, Beyond the Runway, reveals how small, consistent acts of attention keep us grounded even while we’re reaching for more. From faith and family to business and service, Jim reminds us that connection is what keeps everything aloft.
This episode is a warm reminder that real legacy isn’t written in numbers, but in the lives you touch along the way.
Highlights:
1. The Flight Path of a Relationship-Driven Career - How Jim’s journey from family insurance to aviation taught him that the best business is built on trust, not transactions.
2. What “GUMPS” Can Teach Us About Life - Discover how a pilot’s pre-landing checklist — gas, undercarriage, mixture, prop, seatbelt — became a life philosophy for staying grounded in purpose.
3. Turning Service into Legacy - Learn how charitable estate planning and simple acts of generosity created deeper meaning in Jim’s career — and lasting impact for his clients.
4. Why Connection Always Outperforms Automation - Jim shares how a handwritten card or a thoughtful gesture outshines any corporate campaign when it comes to building loyalty.
5. Living Beyond the Runway - Find out how Jim applies his “quiet maintenance” mindset to relationships, encouraging us all to slow down, check in, and stay true to what matters most.
Connect with Jim:
LinkedIn: https://www.linkedin.com/in/jimlcarpenter/
Facebook: https://www.facebook.com/Jim.Carpenter0417
Instagram: https://www.instagram.com/jcarpenter_0417/
In appreciation for being here, I have some gifts for you:
A LinkedIn Checklist for setting up your fully optimized Profile:
An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won’t regret it.
AND … Don’t forget to connect with me on LinkedIn and be eligible for my complimentary LinkedIn profile audit – I do one each month for a lucky listener!
Connect with me:
https://www.linkedin.com/in/janiceporter/
https://www.facebook.com/janiceporter1
https://www.instagram.com/socjanice/
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and
think that others could benefit from listening, please share it using the social
media buttons on this page.
Do you have some feedback or questions about this episode? Leave a note in
the comment section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can
subscribe to the podcast on Apple Podcasts or your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are extremely valuable to us and
greatly appreciated. They help our podcast rank higher on Apple, which
exposes our show to more awesome listeners like you. If you have a minute,
please leave an honest review on Apple Podcasts.
Transcript
Jim, hi everyone, and welcome to this week's
Janice Porter:episode of relationships rule. Today's guest is someone who has
Janice Porter:spent decades Helping Families and business owners build
Janice Porter:wealth, preserve legacy, and, most importantly, stay
Janice Porter:connected. Jim carpenter is a seasoned advisor and licensed
Janice Porter:pilot, who discovered that the secret to long term success
Janice Porter:wasn't just about strategies and spreadsheets, it was about
Janice Porter:relationships, whether flying across states to visit clients
Janice Porter:in person or using personal touches to stay top of mind,
Janice Porter:Jim's commitment to connection sets him apart now with his new
Janice Porter:book Beyond the runway on the horizon, Jim is sharing the
Janice Porter:principles and habits that have kept him soaring personally and
Janice Porter:professionally. In this episode, we'll take a look at how he
Janice Porter:built a business around relationships and the simple but
Janice Porter:powerful ways he stays truly present in the lives of those he
Janice Porter:serves. Welcome to the show, Jim,
Jim Carpenter:thank you, Janice, this is amazing.
Janice Porter:Well, I love what you're doing. And you know, we
Janice Porter:think alike, and relationships are important period. They're
Janice Porter:important to both of us and and I'm going to start by just
Janice Porter:saying that we both are connected to the same company
Janice Porter:promptings where, which is an amazing tool that we both use to
Janice Porter:stay connected to the people in our lives, and that's how we
Janice Porter:met. So, yeah, so, so that's important. So I want to start
Janice Porter:though by just looking at the fact that you've logged over
Janice Porter:5000 hours as a pilot, and how aviation became more than just a
Janice Porter:mode of travel for you, and I think that's one way for sharing
Janice Porter:your story, a little bit of background, with us that
Janice Porter:actually really means a lot.
Jim Carpenter:Yeah, you know, it was a tool, and that's how
Jim Carpenter:I've always treated aviation wasn't just something that I got
Jim Carpenter:into just for the sake of flying. Number one, I didn't
Jim Carpenter:have the time. Number two, is very expensive,
Janice Porter:that's for sure,
Jim Carpenter:so but you know, if I take it back a little bit
Jim Carpenter:back, you know, I followed after my father in the insurance
Jim Carpenter:business. I was 18 years old. My father started in the insurance
Jim Carpenter:business in 1958 and so I was blessed to be able to work with
Jim Carpenter:Dad side by side for all those years. That's special. It was,
Jim Carpenter:yeah. And fast forward that to the early 90s. We late 80s,
Jim Carpenter:early 90s. In that area, we began working primarily in
Jim Carpenter:churches, doing financial and estate planning. So we spoke
Jim Carpenter:across the country, in Western United States, in over 100
Jim Carpenter:churches, ranging in topics, some budgeting, but mostly
Jim Carpenter:estate plans so forth, with people with wills and trusts and
Jim Carpenter:that kind of thing. And I had an attorney that would travel with
Jim Carpenter:us, and we would park right there at the church and stay
Jim Carpenter:there for anywhere from six to eight weeks, however long it
Jim Carpenter:took to see all the people in that church. Wow. It was really
Jim Carpenter:exciting. It was amazing bill to do things where people had a
Jim Carpenter:desire to not only benefit themselves and their family, but
Jim Carpenter:they really did have a real desire to leave assets for the
Jim Carpenter:benefit of their church. And so that led me into what's called
Jim Carpenter:charitable estate planning and so and so. Of course, then it
Jim Carpenter:led to more complex type things. Well, after I finished one
Jim Carpenter:church, we moved on to the next one. I still had work going back
Jim Carpenter:here this one. So we were working up in Everett,
Jim Carpenter:Washington, a church up there, and one of our clients, who is a
Jim Carpenter:building contractor, was also a pilot, and he had an airplane.
Jim Carpenter:It's called a Piper twin, Comanche and Harvey would fly me
Jim Carpenter:around in his airplane to the places I need to go to to meet
Jim Carpenter:with accountants and attorneys and, you know, get all the trust
Jim Carpenter:work done. You know, get on the more sophisticated type of
Jim Carpenter:plans. And so we're seeing that as my clientele grew in 19
Jim Carpenter:states, you know, because you're all the way to Texas. I was in
Jim Carpenter:based in Oregon at the time, so on, all those types of things.
Jim Carpenter:And I busy. I had to speak at the meetings, meet with the
Jim Carpenter:people, and then I had stuff to build. I had to be able to get
Jim Carpenter:back and forth. And so that's when Dad and I discussed about
Jim Carpenter:getting into aviation. And so we were actually working in church,
Jim Carpenter:then down in Tucson. And in Tucson, you know, we decided to
Jim Carpenter:buy it to get into flying. So I started a course in 1991 it was
Jim Carpenter:called a part 131, 41 course. It's an accelerated course. So I
Jim Carpenter:literally started flying every day on October 17, and I
Jim Carpenter:finished my private on December 17, the 100 years later from
Jim Carpenter:when the kitty cock flew with the Wright brother the exact
Jim Carpenter:same day. Oh, that's fun. That's fun. I didn't plan it. It just
Jim Carpenter:happened. I just think it's kind of funny. But so, so anyway, so
Jim Carpenter:that's was the start. And so that's what, you know, I flew
Jim Carpenter:every single day. It was really scheduled. So every morning I
Jim Carpenter:was in. Then I was really, you know, didn't do and then through
Jim Carpenter:the evening, then working with my clients, you know, and then
Jim Carpenter:doing a business. So, I mean, it was, it was a big deal to learn
Jim Carpenter:all that, and so, and go ahead. Yo, you go ahead.
Janice Porter:Well, it just makes me want wonder, because
Janice Porter:most people wouldn't really go, Okay, let's buy a plane. Let's
Janice Porter:start flying lessons, unless they have always like, were you
Janice Porter:a kid who played with planes? Did you love No,
Jim Carpenter:no, no. I always had a I had a guy one time take
Jim Carpenter:me flying. I loved it, and I but I just never, you know it's not.
Jim Carpenter:It was, and that's the reason why flying did not come easy for
Jim Carpenter:me. Okay, okay. I had to work at it. That's the reason I had to
Jim Carpenter:fly every single morning I had, I had, it's really, really dig
Jim Carpenter:in and study, you know, so I had made, I had re obtained my
Jim Carpenter:series seven security license. Well, of course, my life and
Jim Carpenter:health insurance license, yeah, series seven securities license
Jim Carpenter:was called a series 65 and a series 63 licenses, which are
Jim Carpenter:all grueling to us. And then I, then I jump into all this
Jim Carpenter:flying. It was, it's been quite a test.
Janice Porter:Thank God you were young when you did it.
Janice Porter:Yeah,
Jim Carpenter:right. I was 29 years old.
Janice Porter:Then, yeah. I mean, you can retain things
Janice Porter:then, right? We can't retain as much anymore. God help us. But
Janice Porter:anyway, okay, so I'm picturing you. Visiting the different
Janice Porter:churches and then coming back and visiting those churches
Janice Porter:again the next year or the next six months or whatever. And so
Janice Porter:you start to they start to expect you, and you build
Janice Porter:relationship with these people, correct, as well as they become
Janice Porter:your clients, of course. And so So in the early days, were you
Janice Porter:as Did you get it then that you needed to build the
Janice Porter:relationships and nurture those relationships,
Jim Carpenter:you know, I think it was more of a natural thing
Jim Carpenter:for me. And I think that that that come natural to me, flying
Jim Carpenter:didn't come naturally, right? I wrote the book isn't necessarily
Jim Carpenter:about flying in aviation. It's about relationships. It's about
Jim Carpenter:people. It's about ways to be able to serve people in, you
Jim Carpenter:know, in a in a very good, good way. You know that. You know
Jim Carpenter:it's just like that, that quote that says people don't remember
Jim Carpenter:you by what you do you. They remember you by how you make
Jim Carpenter:them feel. Here's the quote.
Janice Porter:I use it all the time. It's Maya Angelou. People
Janice Porter:will forget what you've said, people will forget what you've
Janice Porter:done, but they'll never forget how you make them feel
Jim Carpenter:exactly. That's it. And I you know that
Janice Porter:was in bread. That was in bread fully, yeah,
Jim Carpenter:with my father, yes. It's always been about
Jim Carpenter:serving people. And there's a long story on how we got into
Jim Carpenter:churches and all all those types of things. But the ending result
Jim Carpenter:of the Flying aspect was the fact to be able to provide that
Jim Carpenter:service, I got referred from a pastor one time in Moses Lake,
Jim Carpenter:Washington, that his mom lived in him at California, down in
Jim Carpenter:Southern California, there was his dad had died and left her
Jim Carpenter:all these stocks of municipal bonds and all these things, and
Jim Carpenter:they didn't know what to do, and, you know, and it was just,
Jim Carpenter:it was just a big mess. So she was the sweetest thing. She
Jim Carpenter:lived in adult center, and she absolutely loved the fact that I
Jim Carpenter:would fly to him at California. She would I literally she knew
Jim Carpenter:when I would fly, because she would see right there by the
Jim Carpenter:airport from her place. She would, she would drive over and
Jim Carpenter:meet us for lunch and pick us up, and you know, and so just
Jim Carpenter:the sweetest lady.
Janice Porter:So he rewarded you. And because of that, she
Janice Porter:trusted her son, she trusted you, and then you built a new
Janice Porter:relationship.
Jim Carpenter:And I worked with her kids, her other children, as
Jim Carpenter:well as her, and did all her planning and everything for her.
Jim Carpenter:It's just amazing, you know, she was really, really fun. Pursues
Jim Carpenter:in her 80s, you know, and how she was able she was always
Jim Carpenter:involved in all the events, you know, it was just fun being
Jim Carpenter:involved in her life and, you know, and being able to be down
Jim Carpenter:there in Southern California, and then being able to be up
Jim Carpenter:back up in Washington, wherever I need to go, Yes, I have
Jim Carpenter:relations like that all over the country.
Janice Porter:So you retired from active practice or no,
Janice Porter:because now you're consulting.
Jim Carpenter:Consulting work with another financial firm,
Jim Carpenter:right, primarily with financial advisors. So not so much client
Jim Carpenter:facing, as much as working with advisors and helping them with
Jim Carpenter:case design so forth. And number one, teaching. You know what?
Jim Carpenter:It's not about products, it's not about investments. It's not
Jim Carpenter:No it's about people.
Janice Porter:Okay, so stop there for a second. Stop there
Janice Porter:for a second, because we know this, because it comes naturally
Janice Porter:to us. So with these advisors that you are working with now,
Janice Porter:um, you probably know this story, but this is a story I've
Janice Porter:told a few times, and I think that it probably these are maybe
Janice Porter:some of the people, the types of things that you run across, tell
Janice Porter:me if I'm right. Um. It's a story that someone told, and
Janice Porter:it's in Cody Bateman's book about the what's it called State
Janice Porter:Farm Insurance Guy with the letter that he sent every year.
Janice Porter:Do you know that story? Yes, I do. Yeah. So is that the kind of
Janice Porter:thing that you come up against in the financial planning
Janice Porter:business, where not so much,
Jim Carpenter:yeah, you know. And so that way basically
Jim Carpenter:happened in that story was the insurance company was sending
Jim Carpenter:out letters, standard letters, to all the policy holders, you
Jim Carpenter:know, hey, you can increase the hey, we're giving you better
Jim Carpenter:rates on this or whatever you know so forth, and Cody got a
Jim Carpenter:hold of that letter.
Janice Porter:No, no, no, no, no, no, no. This is Steve. This
Janice Porter:is Steve Schultz's story, and he may have been around before your
Janice Porter:time and send out. Oh, okay, great. Steve Schultz's best
Janice Porter:friend worked for State Farm Insurance. It's in Corey his
Janice Porter:book, Cody's book, but it's Steve's story, and it's
Janice Porter:mentioned as his story. And they sent the letter. So Steve
Janice Porter:decided to play a joke on his friend, and he went to his
Janice Porter:office, and he took the letter with him. He said, Hey buddy, I
Janice Porter:just got this letter. He said, Did you send me this letter? And
Janice Porter:the guy said, Oh no, that's corporate. He said, But your
Janice Porter:name's on the bottom of it. He says, Yeah, but corporate sends
Janice Porter:him. He said, But your name's on the bottom of it. He says, How
Janice Porter:much business do you get from that letter? None. Yeah,
Janice Porter:exactly. And that's how the story goes, until he showed him
Janice Porter:a
Jim Carpenter:bet, exactly. Thank you for clarifying. Yeah,
Jim Carpenter:you're right. Yeah. Whole thing. So I teach, like, I teach these
Jim Carpenter:guys about the relationships, not just, you know, when I say
Jim Carpenter:relationship, it goes much deeper. Now for me, you know,
Jim Carpenter:every time I talk to someone on the phone, especially with a new
Jim Carpenter:advisor, it's not a me, I always immediately send them just a
Jim Carpenter:quick card, just thank you so much for taking your time to
Jim Carpenter:meet with me. That's it. And and I had this one guy immediately,
Jim Carpenter:he called me back. Says, I don't know how you did that. That is
Jim Carpenter:amazing. I said, Well, I'll show you how to do that. And now
Jim Carpenter:he's, he calls me all the time, say, how do you do this? How
Jim Carpenter:long does it take to get that card there? Or, you know, just
Jim Carpenter:like you received a box of brownies, you know? Yeah, so
Jim Carpenter:that's exactly, you know, what I've done is, so is, you know,
Jim Carpenter:like I am. I do work with advisors. And sometimes they'll
Jim Carpenter:hook me up with their clients, and then I'll meet with their
Jim Carpenter:clients. Then I'll send them a card. In one case, I sent them a
Jim Carpenter:box of brownies, it was. And then I actually took a picture.
Jim Carpenter:He did a he did a YouTube video of what he does and so forth.
Jim Carpenter:And he wrote, it was just amazing. It was about he's got
Jim Carpenter:this. It's a really, really program to really help people be
Jim Carpenter:able to get into housing. And he did this YouTube, and he come
Jim Carpenter:out on the stage. He laid down on his back, it was a TED talk,
Jim Carpenter:and he laid down on his back and put his feet up on a bench. And
Jim Carpenter:that's how he started his talk. And he was injured. He in
Jim Carpenter:basically reason why he got into an accident and all these things
Jim Carpenter:and so and he lost his job, he lost everything. He had to start
Jim Carpenter:all the way zero. And that's how I created this company. And that
Jim Carpenter:was the beginning. So I took that, did a screenshot of that,
Jim Carpenter:yes, put it on the front of the card, and sent him, you know, a
Jim Carpenter:pack of brownies for him. He couldn't believe he says, I
Jim Carpenter:don't know how you did it. That is amazing. You know what? He's
Jim Carpenter:always gonna remember because I made because that's how I made
Jim Carpenter:him feel.
Janice Porter:Yeah, exactly. So, yeah, so. So I'm wondering
Janice Porter:if is it. Do you see the light go on with these guys? Because
Janice Porter:not everybody gets it right. They think there's more wood.
Janice Porter:Yeah? Yeah, yeah. They're too busy being hungry for the sale
Janice Porter:and caring about people. Yeah.
Jim Carpenter:I do have an advisor down here in Arizona
Jim Carpenter:that does seminars. And, man, every I just turn around. He's
Jim Carpenter:always sending anybody he he's always sending candies and cards
Jim Carpenter:and thank you. Gift that guy gets it. And obviously he keeps
Jim Carpenter:doing it every single month. We start seeing, we seen all his
Jim Carpenter:Mitch has just been amazing. And he gets it because he, you know,
Jim Carpenter:when I shared to him, he wasn't real sure. Fact we were helping
Jim Carpenter:him do his cards. We don't do any of that anymore. He does it
Jim Carpenter:all because he sees it fantastic. So I see, I see some
Jim Carpenter:advisors get it, and the ones that do that are successful. And
Jim Carpenter:the thing is, the ones that do get it are the ones that aren't
Jim Carpenter:doing it for something in return. I think that is the key.
Jim Carpenter:Send out. We all come out of business. Yeah, it's all it's
Jim Carpenter:nice about to earn income. It's nice to be able to increase. But
Jim Carpenter:you know what it's all about? Just when you serve others, you
Jim Carpenter:do the right thing, exactly, gonna come back to you anyways,
Janice Porter:that's true, isn't it? I know I am. I got a
Janice Porter:strange phone call the other morning, no, a text from a woman
Janice Porter:that I had met last summer in a bridge tournament, and she I
Janice Porter:didn't, I don't even remember what she looked like, and it was
Janice Porter:in another city, and I said, she said. Said, my name is Donna. We
Janice Porter:met here. I have two people. Are you still doing LinkedIn? And I
Janice Porter:said, Yes. And she said, I have two people that are need some
Janice Porter:help. Would you talk to them? And I said, of course. So she
Janice Porter:gave my information to the two people. One of them has
Janice Porter:contacted me by email, and we had a quick zoom call the other
Janice Porter:day, and this woman's been out of work for a year. She's
Janice Porter:looking for a new job. It's, you know, she's a office manager
Janice Porter:type position she's looking for. But my daughter's been out of
Janice Porter:work for almost a year, and it's not easy these days to get a
Janice Porter:job. So I started talking to her, and I knew that she wasn't
Janice Porter:going to be able to afford to work with me, so I just said,
Janice Porter:look, let's spend an hour next week and I'll help you put your
Janice Porter:LinkedIn together, because it needed help big time. And she
Janice Porter:said, I haven't found LinkedIn work for me. Well, I looked at
Janice Porter:why, and so, you know, she doesn't know what she's doing,
Janice Porter:so I'm just going to help her, because you have to do that. It
Janice Porter:doesn't matter, right, right? Yeah, so let's, let's talk about
Janice Porter:your upcoming book. It may even, we're not sure yet, but it may
Janice Porter:be published by the time this airs, or it's pretty close, but
Janice Porter:it's very exciting. Your book is called Beyond the runway. Love
Janice Porter:the title. What inspired you to write it? And who do you hope it
Janice Porter:reaches?
Jim Carpenter:You know, it was amazing. It's just one of the
Jim Carpenter:things that you know that kind of happened. But I, you know,
Jim Carpenter:I've heard people have told me from time time, Jim, you should
Jim Carpenter:write a book. After 5000 hours of flying time, 1000s of
Jim Carpenter:landing, all kinds of events and flying. I'm always telling my
Jim Carpenter:story to somebody about something, you know, hoping that
Jim Carpenter:I'm not trying to scare them from not flying. But, you know,
Jim Carpenter:there and so then I realized, and as I started thinking, you
Jim Carpenter:know, I think I will start writing a book. And it was just
Jim Carpenter:amazing how just kind of one step led to another. And then,
Jim Carpenter:really, it totally been life changing for me personally,
Jim Carpenter:because although it's nice to be able to pull those memories out
Jim Carpenter:and realize everything happens for a reason, for me to be able
Jim Carpenter:to apply it only into my own life today, and it's now I'm
Jim Carpenter:seeing, you know, I have a lot of metaphors in there, yes, how
Jim Carpenter:it applies to people today. And so I was speaking at a
Jim Carpenter:networking group here a few weeks ago. And I said, I'm going
Jim Carpenter:to talk to you about gumps. What is that? And I said, Well, I
Jim Carpenter:have 1000s of landings, $5,000 I've never crashed an airplane
Jim Carpenter:that never landed gear up. And it's because, I mean, I
Jim Carpenter:approached an airport, I did my gumps check. It stands for gas
Jim Carpenter:undercarriage mixture props and seat belts. And so the gas
Jim Carpenter:undercarriage mixture props, seat belts and gums. So I did my
Jim Carpenter:gums check on the way in, and I did gums check always on. Final,
Jim Carpenter:because you get so busy in life. I was flying a client one time.
Jim Carpenter:We're flying into a town called Coos Bay, Oregon. We're in the
Jim Carpenter:clouds. Was pouring down rain. We're bouncing around like a
Jim Carpenter:popcorn ball. But guess what? It's so easy to get sidetracked
Jim Carpenter:like we are in life, that we're get what's really most
Jim Carpenter:important, I did my gums check my gear was gas on full tank. My
Jim Carpenter:gear was down. My mixture is full, rich, full prop. And we
Jim Carpenter:went in there and landed safely. That's what it's about. And so
Jim Carpenter:that's what it applies in our life. And so I have metaphors
Jim Carpenter:for each one of those, and I have a checklist exactly in that
Jim Carpenter:to apply to business owners, entrepreneurs and just anybody
Jim Carpenter:that is really relationships are important to them. So I have
Jim Carpenter:created a checklist, and that's on that's on my website. It'll
Jim Carpenter:be on my website as well free download to be able to have.
Janice Porter:So is this the the chapter that talks about, I
Janice Porter:pulled an article from your LinkedIn newsletter, The quiet
Janice Porter:work that keeps you flying, is that the gumps? Yep, yeah. Okay,
Janice Porter:so it's beautiful, because the way you, the way you broke it
Janice Porter:down with the analogy for the the flying and then business and
Janice Porter:life working the same way. I love that, and I'll just read
Janice Porter:one little paragraph. Business and life work the same way we
Janice Porter:celebrate the launch, the deal, the breakthrough. But excellent
Janice Porter:excellence isn't built at full throttle. It's built in the
Janice Porter:stillness when no one's watching in those moments when you
Janice Porter:inspect what you what you expect. And yeah, it's really
Janice Porter:cool. Oh, and one more paragraph. That's where we
Janice Porter:tighten the loose bolts of communication, where we clear
Janice Porter:the corrosion of complacency, where we verify that our why
Janice Porter:still matches our what. Most turbulence in life doesn't come
Janice Porter:from the storm ahead. It comes from skipped maintenance, a
Janice Porter:relationship taken for granted, a process never reviewed, a
Janice Porter:promise left unchecked. I love that paragraph I did speaks to
Janice Porter:me so much.
Jim Carpenter:It's just amazing. It's it's really, it's
Jim Carpenter:been very, very inspiring. For myself that when I probably for
Jim Carpenter:the last few months, literally the weekends, my door shuts and
Jim Carpenter:no one sees me because there's no interruptions. But it is
Jim Carpenter:amazing how I can go through that and then just start flowing
Jim Carpenter:in very positive way. It affects my life right now, as much as
Jim Carpenter:I'm hoping it affects other people too, because that's true.
Jim Carpenter:Because things do corrode, and there's ways to treat it and
Jim Carpenter:take care of it if you don't catch it. There's further
Jim Carpenter:stories about that. In the book, the airplane becomes the
Jim Carpenter:airplane becomes weak. It becomes unworthy. It's not safe
Jim Carpenter:to fly. And isn't that true in our life? Yeah, if we don't take
Jim Carpenter:care of ourselves, physically, emotionally, all those things,
Jim Carpenter:you know, and so those are things that I wanted to that's
Jim Carpenter:the reason why I have a real desire to get this book out.
Janice Porter:Well, I can't wait to read it, because it
Janice Porter:really does. I mean, yeah, it's, I just love that it just spoke
Janice Porter:to my heart. And that's really what you're doing and what
Janice Porter:you're doing in this book. I know I can tell and I see it
Janice Porter:every time I talk to you, because you're very passionate
Janice Porter:about it, which is amazing.
Jim Carpenter:Yeah, I go, I don't know what I'm gonna say on
Jim Carpenter:this podcast. You don't ever have to worry about that.
Janice Porter:No, I don't think so.
Jim Carpenter:It's, you know, and the other thing, so what I'm
Jim Carpenter:doing, it's okay for me to share this. Yes, if you if you find me
Jim Carpenter:on LinkedIn, subscribe to my newsletter. I'm taking parts
Jim Carpenter:from that book and writing for the specific newsletter that
Jim Carpenter:Janice was just talking about. I'd love to have you subscribe.
Jim Carpenter:I'd love you be able to read that.
Janice Porter:Yeah, and that's what first caught my attention
Janice Porter:when I did subscribe and started to read them, and I can't wait
Janice Porter:for the book now. So okay, just a couple of quick questions
Janice Porter:around. Are your belief in relationships in a world that
Janice Porter:leans heavily on digital communication, how do you keep
Janice Porter:your relationship building personal and genuine? I know
Janice Porter:what you're going to say, but to
Jim Carpenter:say, but Well, of course, I always love, you know,
Jim Carpenter:cards are always good, but yeah, you know, it's about the
Jim Carpenter:relationship. It's about talking to people. It's about one on one
Jim Carpenter:is always the best. And that's what the airplane allowed me to
Jim Carpenter:do, of course. And but I've always loved to meet with people
Jim Carpenter:in in person as much as I possibly can. And, you know,
Jim Carpenter:that's always that in this, you know, as far and it was like
Jim Carpenter:kind of flying thing. I flew clients to finish and go to
Jim Carpenter:races. I flew clients to go take care of their family, they had
Jim Carpenter:needs. I used to fly for an organization called pilots for
Jim Carpenter:Christ. And there was a lady that was become very ill, and
Jim Carpenter:she had had to get her home. They couldn't, they couldn't
Jim Carpenter:take care of her in another country. They flew her into
Jim Carpenter:commercially, somehow these they got her into Orange County. I
Jim Carpenter:don't know if she flew there, not Yeah. So I picked her up at
Jim Carpenter:the Orange County Airport and got all her stuff at the back of
Jim Carpenter:my airplane, and I flew her back to Oregon, you know. And so I
Jim Carpenter:love it because I was able to fly around, because I was always
Jim Carpenter:flying from Colorado to Oregon or wherever that there was
Jim Carpenter:always people in need, you know, but to, you know, but to really
Jim Carpenter:answer your question. And, you know, it's just always, just the
Jim Carpenter:best reason I love the cards. I shoot myself because I built my
Jim Carpenter:practice over 800 clients. I go, I can't believe that I had
Jim Carpenter:always wanted to have something like promptings, because I know
Jim Carpenter:that if I would how much more effective I would have been. And
Jim Carpenter:I build it primarily on referrals and word of mouth and
Jim Carpenter:seeing people at their kitchen table. That's how I built my
Jim Carpenter:practice, you know. So do you
Janice Porter:think that's sustainable today for the people
Janice Porter:that you know, that are doing what you doing that job now,
Jim Carpenter:of course, as long as it, yeah, absolutely, as
Jim Carpenter:long as they, there's no doubt about it. The you know, the
Jim Carpenter:biggest thing that I see the is, is, number one, think some of
Jim Carpenter:the financial guys, they get a little bit of egotism, and it's
Jim Carpenter:and everything is based upon money, how much money they're
Jim Carpenter:going to earn, right? They're they've totally missed it. I
Jim Carpenter:know, I hear it all the time, you know? And so that's where,
Jim Carpenter:that's my biggest thing is talking to people. I talk, I
Jim Carpenter:talk very, very complex cases. Talk very sophisticated
Jim Carpenter:planning, but I still drive it down to look, you know what?
Jim Carpenter:I'll tell you one thing, it's all this stuff is great. You're
Jim Carpenter:going to save this much in tax. You do all this client. But do
Jim Carpenter:you know your client? Yeah, do you really know your client? Are
Jim Carpenter:you really doing exactly what is the right thing? Not because
Jim Carpenter:you're getting to earn this over here, but are you doing the
Jim Carpenter:right thing for your client? That's the number one thing. Mm,
Janice Porter:hmm. And, and are they? Are they more than just a
Janice Porter:number? Oh, right. Are they more than just a number? And what
Janice Porter:actually bothers me around that industry, the the financial
Janice Porter:planning and the insurance industries, is you get that one
Janice Porter:letter. A year from 95% of these Right, right? And they expect
Janice Porter:you to renew. They expect you to maybe buy more insurance, or
Janice Porter:they send you a letter this has happened to us, to say, well,
Janice Porter:this type of insurance isn't going to work anymore, because
Janice Porter:you're getting old, so you should do this. But they
Janice Porter:haven't. They haven't built into the real they haven't what's the
Janice Porter:word like they haven't poured into the relationship enough
Janice Porter:over the years to make me care to do it, and they probably
Janice Porter:think they're not going to make enough money on us so they don't
Janice Porter:bother. And I think that's wrong.
Jim Carpenter:Yeah, it is wrong, and you're and you're
Jim Carpenter:exactly right. That's the reason why. And if you ask most
Jim Carpenter:advisors. Everybody talks about doing annual reviews. Most of
Jim Carpenter:them don't when they, if they, when they a lot of times, what
Jim Carpenter:they'll do is they'll go and look, go through the file, look
Jim Carpenter:at through business that they think they're going to write new
Jim Carpenter:business to get paid again, yeah, rather than, you know, no,
Jim Carpenter:there it's, that's, that's, that's the problem and, and
Jim Carpenter:that's the reason why I love the cards, you know? Yeah, you could
Jim Carpenter:send a card for holidays. You could send a card for birthdays,
Jim Carpenter:you know, and so forth. But what about that special card? Just
Jim Carpenter:send them a card. Just say, You know what? I was just thinking
Jim Carpenter:of you. I just want you to let you know that you matter, you
Jim Carpenter:are important, you know. And you know what businesses that's, you
Jim Carpenter:know, the guys that I've talked to that truly do that are very
Jim Carpenter:successful, but they're really successful in relationships. Are
Jim Carpenter:successful in people. So that's reason I view aviation as a
Jim Carpenter:tool.
Janice Porter:What percentage of people are women now in the
Janice Porter:in those
Jim Carpenter:fields, you're getting more and more. It's
Jim Carpenter:still small. Is it okay? Just curious in our organization,
Jim Carpenter:just well, my other initially, my organization, there was about
Jim Carpenter:300 agents, and I would guess that maybe out of 300 maybe 15.
Jim Carpenter:Wow. Yeah, small, I know so and I've and I did a lot of joint
Jim Carpenter:work with female advisors that were really, really good. I
Jim Carpenter:really learned a lot and enjoyed working with them. Did lot, a
Jim Carpenter:lot of planning with them. Yeah, oh,
Janice Porter:that's great. Okay, so if someone's listening
Janice Porter:today and wants to be better at nurturing their network, what's
Janice Porter:one practice they can start right now,
Jim Carpenter:even if they're in a financial business or
Jim Carpenter:anything, is the biggest thing is connecting with their people.
Jim Carpenter:Even a phone call.
Janice Porter:Pick up the phone, right? What a novel idea.
Janice Porter:Pick up the phone. That's it.
Jim Carpenter:Pick up the phone and be talking to people, you
Jim Carpenter:know, and be thinking about them. And that's reason why it's
Jim Carpenter:really, you know. And there's nothing wrong, you know. But I
Jim Carpenter:think birthdays and all those things some people do, half
Jim Carpenter:birthday meeting, yeah, stuff like that, which is, it's good,
Jim Carpenter:and I have no problem. Is whatever is going to work for
Jim Carpenter:you. Well, you know, we talk you and I are talking a lot about
Jim Carpenter:promptings, but because we get excited about it, because we
Jim Carpenter:have a system that they will actually design the cards for
Jim Carpenter:you. Because I, you know, what's the biggest complaint I hear
Jim Carpenter:guys say, Oh, I just don't have time. I don't have time to
Jim Carpenter:figure that out. Look, this is what's so cool. We have a system
Jim Carpenter:sample. They will set up. They will manage your account, you
Jim Carpenter:can upload your list. Yeah, they will design your cards. They'll
Jim Carpenter:design your card backs and everything for you, all simple.
Jim Carpenter:You can even put your own signature font on there. Simple
Jim Carpenter:card, not a big, long, drawn out, written letter. It doesn't
Jim Carpenter:need to be because, remember, it's about how you make your
Jim Carpenter:people
Janice Porter:feel, right? I would say it takes people from
Janice Porter:their head to their heart when they have there you
Jim Carpenter:go, only 11 inches, yeah, you know. And so
Jim Carpenter:why not, you know? And that's what's really cool so you can,
Jim Carpenter:you is that this system will automatically send the cards for
Jim Carpenter:that for you, you know, I've done, and I've sent out a lot of
Jim Carpenter:Starbucks coffee cards. I did a lot of, you know, gifts and so
Jim Carpenter:forth. I use it for my own kids, you know, it's just, you know,
Jim Carpenter:it's just a, you know, that's what's so amazing about that
Jim Carpenter:whole system. So to answer your question, I you know, of course,
Jim Carpenter:phone call any interaction you can do, but it's beyond that.
Jim Carpenter:It's not just after you make a sale
Janice Porter:exactly Beyond The Beyond the runway, right
Janice Porter:beyond the runway.
Jim Carpenter:Our last chapter, my last chapter you're gonna
Jim Carpenter:love. It is the other end of the runway.
Janice Porter:Oh, oh, okay. And I also, I also understand from
Janice Porter:just brief conversation before that there's going to be more
Janice Porter:books, which is exciting as well.
Jim Carpenter:I have two more planned. Yeah, that's crazy.
Janice Porter:Okay, one last question that I like to ask.
Janice Porter:Well, I'm going to say two. First of all, second to last
Janice Porter:question, how do you I don't know whether it's for whether we
Janice Porter:have time for entertainment, or whether it's for business or
Janice Porter:what, but how do you get your information these days? Do you
Janice Porter:read real books? Do you watch TV? Do you listen to podcasts.
Janice Porter:What do you do? Watch videos. What
Jim Carpenter:a lot of reading? Okay,
Janice Porter:you actually have the real book that you Okay,
Jim Carpenter:yeah, or I do a lot, a lot of i We have a lot of
Jim Carpenter:regular books sitting. I like to read every morning. So every
Jim Carpenter:morning, six o'clock, we typically wake up. Can we have
Jim Carpenter:our personal development time? Coffee and. And I spend time
Jim Carpenter:reading to her. Right now, we're reading a lot of Wayne Dyer,
Janice Porter:you know, you know what? I love reading out
Janice Porter:loud, and that's why I like to read.
Jim Carpenter:That's what I do. You do? I read to her out loud.
Jim Carpenter:I do like I do like write. I do like I books because I like to
Jim Carpenter:be able to highlight. I like to copy and paste and send it. You
Jim Carpenter:know, just like this, there's so like, I'll print it, but keeps
Jim Carpenter:us out in front. Okay, okay, make you. And this is actually
Jim Carpenter:put this in my book. I got this, you know, make, make your future
Jim Carpenter:dream a present fact by assuming the feeling of the wish
Jim Carpenter:fulfilled.
Janice Porter:Oh, that's nice. Was that? Wayne Dyer, yep, I
Janice Porter:haven't read his stuff for years. I loved,
Jim Carpenter:we really like Wayne Dyer, yeah, he's great. It
Jim Carpenter:was amazing. And so that's been life changing for us a little
Jim Carpenter:literally. And so, you know, really, you know, getting rid of
Jim Carpenter:our ego. And one of the things that Cindy brought up to my
Jim Carpenter:attention, Cindy's my wife, yes. And what she she said to me
Jim Carpenter:their days, you know, I was just reading about getting dropped
Jim Carpenter:and getting the not, don't be fenced in. Get rid of the fence
Jim Carpenter:and get rid of the things that you know that are in our way.
Jim Carpenter:And yes, you know, and it's our ego and all these things. But
Jim Carpenter:give her the fence. And then she then she says, and lengthen your
Jim Carpenter:table. And what? Lengthen your table. Lengthen your table. Your
Jim Carpenter:table. Do things for other people. We're more where you're
Jim Carpenter:able to serve more
Janice Porter:people. Lighten your table, lightly, lengthen.
Janice Porter:Oh, lengthen. That's Lacher, yeah, lengthen your table, yeah.
Jim Carpenter:Okay, well, that's like beyond your runway,
Jim Carpenter:just getting along the runway, sometimes you land or take off
Jim Carpenter:two or three times on some of these runways.
Janice Porter:Okay, very cool. Okay, one last quick question,
Janice Porter:curiosity. My favorite word. Do you think curiosity is innate or
Janice Porter:learned?
Jim Carpenter:I think it's innate. I've always been
Jim Carpenter:curious. Okay, I've always been curious about people. Yes. And I
Jim Carpenter:mean, even when I was a kid, I was always curious about people.
Jim Carpenter:I was always up and down the street. I knew everybody that
Jim Carpenter:lived on my street as a kid, you know, I knew all the people. And
Jim Carpenter:I tell my mom, oh, this person's doing this, and this person's
Jim Carpenter:and this, because that's just, I was always curious about people,
Jim Carpenter:and that's the reason why, at the very beginning, you asked me
Jim Carpenter:about, you know, how I got started in this it was an that's
Jim Carpenter:something that came natural for me, a coffee curiosity, curious
Jim Carpenter:about people, curious about what they believe, curious about
Jim Carpenter:where they are in their life, curious of ways that I could do
Jim Carpenter:something for them always. You know, I used to as a kid. I used
Jim Carpenter:to all of you heard of you remember not there used to be a
Jim Carpenter:newspaper called the grit newspaper, come in rolls and you
Jim Carpenter:sell for 50 cents. And I'd go up to the grocery store and I'd
Jim Carpenter:sell I'd buy those, they come out once a month, and I'd stand
Jim Carpenter:at the grocery table, and it wasn't to sell the paper, it was
Jim Carpenter:to meet people. That's so true, and that's the way I built my
Jim Carpenter:whole life has always been that way. Yeah,
Janice Porter:fantastic. Well, thank you. Thank you so much.
Janice Porter:Jim and to my listeners. Wow, what a meaningful conversation
Janice Porter:we've had. Jim and I someone Jim someone who not only understands
Janice Porter:the importance of relationships in business, but lives it out
Janice Porter:daily, whether from a client meeting or when he was 30,000
Janice Porter:feet up in the air. His upcoming book Beyond the runway reminds
Janice Porter:us that success isn't just about what you're where you're headed,
Janice Porter:it's about who you're connecting with along the way. If today's
Janice Porter:episode sparked some new ideas or habits for staying in touch,
Janice Porter:that's the real win, because, as Jim shows us, when you put
Janice Porter:relationships first, the rest tends to take off. So you can
Janice Porter:find Jim on LinkedIn and on his website beyond the runway.net
Janice Porter:and you'll be able to buy his book there as well. So watch for
Janice Porter:any further notifications about that in the future. But for now,
Janice Porter:all the best, Jim with the book, and remember to stay connected
Janice Porter:and be remembered.
Jim Carpenter:Thank you very much.