Episode 319

full
Published on:

15th Jul 2025

Turning Small Talk into Business Gold | RR319

You don’t need hours to build trust. You just need 15 seconds and the right words.

I recently sat down with Jen Mueller, an Emmy-winning sports broadcaster and founder of Talk Sporty to Me, who’s built a career turning lightning-fast locker room chats into meaningful connections. Jen shares how her experience interviewing athletes in 15-second windows can help professionals make an impact in business conversations just as quickly. We talk about the power of success statements, how to shift away from awkward small talk, and why intentional, accurate praise changes everything. If you’ve ever fumbled your way through a first impression or dreaded networking events, Jen’s strategies will completely reframe the way you communicate.

Highlights:

1. Make Seconds Count - Learn how to structure quick, impactful conversations that leave a strong impression without taking up much time.

2. Skip the Fluff, Ask Smarter Questions - Why open-ended questions often backfire and how to make people feel safe answering you.

3. Turn Small Talk into Strategic Relationship Building - Using everyday conversations—especially about sports—as effective entry points to build rapport and uncover shared values.

4. The Right Words Matter - Discover how one word can shift the tone of a conversation and why vague praise like “great job” just doesn’t cut it.

5. The Success Statement Secret – How instead of saying “I’m fine,” use a success statement to steer conversations toward what you want people to know.

Connect with Jenn:

Website: https://www.talksportytome.com/

LinkedIn: https://www.linkedin.com/in/jenmuellertalksporty/

Facebook: https://www.facebook.com/talksportytome

Instagram: https://www.instagram.com/talksportytome

YouTube: https://www.youtube.com/user/TalkSportyToMe


In appreciation for being here, I have some gifts for you:

A LinkedIn Checklist for setting up your fully optimized Profile:

An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won’t regret it. 


AND … Don’t forget to connect with me on LinkedIn and be eligible for my complimentary LinkedIn profile audit – I do one each month for a lucky listener!


Connect with me:

http://JanicePorter.com

https://www.linkedin.com/in/janiceporter/

https://www.facebook.com/janiceporter1

https://www.instagram.com/socjanice/


Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and

think that others could benefit from listening, please share it using the social

media buttons on this page.


Do you have some feedback or questions about this episode? Leave a note in

the comment section below!


Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can

subscribe to the podcast on Apple Podcasts or your favorite podcast app.


Leave us an Apple Podcast review

Ratings and reviews from our listeners are extremely valuable to us and

greatly appreciated. They help our podcast rank higher on Apple, which

exposes our show to more awesome listeners like you. If you have a minute,

please leave an honest review on Apple Podcasts.


Transcript
Janice Porter:

Janice, hello. Hello, and welcome to this

Janice Porter:

week's episode of relationships rule. I'm Janice Porter, your

Janice Porter:

host, and I have a special guest with me again this week, and she

Janice Porter:

is Jen Mueller, and I'm going to say welcome to the show, Jen,

Janice Porter:

before I get into it, thank you. You're very welcome. I'm excited

Janice Porter:

to have you here. Jen is an Emmy Award winning sports

Janice Porter:

broadcaster, communication expert and founder of talk

Janice Porter:

sporty. To me, with over 25 years literally on the sidelines

Janice Porter:

of major sports leagues, including the NFL and the MLB,

Janice Porter:

Jen has mastered the art of building relationships in the

Janice Porter:

most high pressure, fast paced environments. She shares how the

Janice Porter:

technique she's used to establish trust in seconds with

Janice Porter:

world class athletes can be applied to business settings

Janice Porter:

where brief, meaningful interactions often matter most.

Janice Porter:

If you've ever wondered how to make a lasting impression in a

Janice Porter:

short amount of time than this episode is for you. Wow. Okay, a

Janice Porter:

lot to unpack here, because I know you sort of lead a double

Janice Porter:

life in a way, right, I guess. So, yeah, yeah, I never thought

Janice Porter:

about it until the second. But yeah, you're still doing the

Janice Porter:

sports broadcasting, and you are very busy doing presentations

Janice Porter:

and workshops and and conferences with business people

Janice Porter:

to share, to to transition that over to to business. So let me

Janice Porter:

ask you this, because I want to jump right in. So you're known

Janice Porter:

for making fast, meaningful connections. So what's the first

Janice Porter:

thing that you focus on in these interactions?

Jen Mueller:

You focus on conversations that can take

Jen Mueller:

place in seconds, not minutes. So I think a lot of times when

Jen Mueller:

we think about interactions or networking or making an

Jen Mueller:

impression, we're thinking about a conversation or a meeting or a

Jen Mueller:

happy hour or a coffee that you're blocking out several

Jen Mueller:

minutes, 30 minutes, 45 minutes, even an hour. But if I'm

Jen Mueller:

thinking about TV time, we measure conversations in

Jen Mueller:

seconds, not minutes, literally the shortest amount of time that

Jen Mueller:

you can pencil into a television script is 15 seconds. I can tell

Jen Mueller:

you a story in 15 seconds. It's three sentences, it's not a lot

Jen Mueller:

of detail, but there is an impact that is made in just 15

Jen Mueller:

seconds. So if I am trying to make an impression, I need to

Jen Mueller:

recognize that really all it takes is one word, one exchange,

Jen Mueller:

one smile, one interaction. And if I'm looking at the smallest

Jen Mueller:

measure of success in that moment, I'm looking for the

Jen Mueller:

number of people who say hello, and that is my goal every time I

Jen Mueller:

walk into a locker room or clubhouse, is to get at least

Jen Mueller:

five guys to say hello.

Janice Porter:

Okay, so my my thought process when you were

Janice Porter:

describing that went to and I think I've told you this before,

Janice Porter:

I watch more basketball games than I watch football games, or

Janice Porter:

definitely not baseball. It's not my thing. But anyway, so I

Janice Porter:

think of the sports reporter or interviewer on the on the floor

Janice Porter:

who, after even half time, maybe quarter time, even after the

Janice Porter:

game, has a few seconds with. Now you might clarify this for

Janice Porter:

me. Is it with the person that has been assigned to do that, or

Janice Porter:

the one you ask to come and do that. So

Jen Mueller:

there's probably what you're talking about.

Jen Mueller:

There's probably two different instances, okay, if you're

Jen Mueller:

talking to a coach that has been assigned to you, so for example,

Jen Mueller:

if it's a coach at halftime, the coach knows that they're going

Jen Mueller:

to talk, and that's pretty standard across the board,

Jen Mueller:

right? The head coach of an NFL team knows that they're talking

Jen Mueller:

to the sideline reporter at halftime. Same thing with NBA,

Jen Mueller:

okay, after the game, yeah, the player who gets interviewed that

Jen Mueller:

is not predetermined, that is based on their performance in

Jen Mueller:

the game. So it is my job to walk up to them, or that

Jen Mueller:

sideline reporter's job to walk up and ask for the interview in

Jen Mueller:

that moment. And that's another great example, Janice, of those

Jen Mueller:

conversations that take place in seconds, not minutes. Because in

Jen Mueller:

general, if you were to start a stopwatch, those interviews

Jen Mueller:

probably last no more than 90 seconds, which for me, is three

Jen Mueller:

questions. So you're looking at 90 seconds to two minutes. So I

Jen Mueller:

guess you could measure it in minutes, but you're making a big

Jen Mueller:

impact in a very short amount of time,

Janice Porter:

right? So let's go back to the those 15 seconds,

Janice Porter:

20 seconds type interviews. I know it's based on you have to

Janice Porter:

be watching. Watching the game, you have to be looking at what's

Janice Porter:

going on. So do you have your questions pre determined? Oh,

Janice Porter:

you

Jen Mueller:

do. Okay, I do. I do. So if I'm watching a game,

Jen Mueller:

I'm taking notes the entire way, because you don't know if it was

Jen Mueller:

that play in the first quarter or the ninth inning, that turns

Jen Mueller:

out to be the difference. And there are different points in

Jen Mueller:

the game that I will start to dial in those questions. And

Jen Mueller:

there's a few reasons I do this, and I know that some people

Jen Mueller:

worry about the authenticity in those moments. There is a lot

Jen Mueller:

going on during a post game interview. If I am on a baseball

Jen Mueller:

field, I am probably dodging some sort of Gatorade bath. I've

Jen Mueller:

got teammates that are coming by and high fiving. I've got the

Jen Mueller:

crowd yelling the interview is being played in stadium. So

Jen Mueller:

there are a lot of potential distractions. I want to be

Jen Mueller:

dialed in, because if I'm only going to get three questions, I

Jen Mueller:

need to be really strategic. Those three questions have to

Jen Mueller:

hit the mark, and if we're thinking about building

Jen Mueller:

relationships in those moments. Some of these guys I have known

Jen Mueller:

for the length of their career, some of them have just joined

Jen Mueller:

the team in the last three days. That's what I was going to ask

Jen Mueller:

you. Yeah. The difference Yeah, yep. And so if I am, especially

Jen Mueller:

if I'm working with you for the first time, I want to make the

Jen Mueller:

answer to that question, easy and obvious. I'm not going to

Jen Mueller:

put words into your mouth, but for me, it's the difference in

Jen Mueller:

saying what happened in the seventh inning, which could be

Jen Mueller:

any number of things, two, what gave you the confidence to steal

Jen Mueller:

second with two outs and a lefty in the box there's only rest

Jen Mueller:

one. There's only one, but there's only one answer to that

Jen Mueller:

question. There's only one. I don't know what the answer is,

Jen Mueller:

yeah, but you know what the answer is. And when I do that,

Jen Mueller:

and I make that answer easy and obvious, I just built trust,

Jen Mueller:

because now you trust me to guide you through a conversation

Jen Mueller:

that you have the answers

Janice Porter:

to love it, yeah. Okay, so let's transition that

Janice Porter:

through to a business conversation, all right. So

Janice Porter:

liken it to something that would happen for a salesperson. You

Janice Porter:

work with salespeople, right? I

Jen Mueller:

do work with some salespeople, yeah. So it's the

Jen Mueller:

difference in getting people out of scripted and generic

Jen Mueller:

responses. So here's what happens. We rely on conventional

Jen Mueller:

wisdom and just conversational norms, and we have probably been

Jen Mueller:

taught somewhere along the way that asking open ended questions

Jen Mueller:

is the best way to get a response, because, in theory,

Jen Mueller:

what you are doing is giving the floor to that person to answer

Jen Mueller:

any way they want to answer. Right? What we're actually doing

Jen Mueller:

is creating confusion, and anytime you create confusion,

Jen Mueller:

you are going to default to the safest possible answer, because

Jen Mueller:

nobody wants to look stupid, and nobody wants to give you the

Jen Mueller:

wrong answer. And here's the best way. We don't even have to

Jen Mueller:

get into sales. This is with anybody. Here's the best way I

Jen Mueller:

can articulate that. Okay, if I were to ask you, how are you

Jen Mueller:

What is your response?

Janice Porter:

I hate that question. Just so you know, I

Janice Porter:

hate that question too. Yeah, I say something like, I'm doing

Janice Porter:

okay, right now, thanks. Or, you know, having a great day. I

Janice Porter:

actually try to be honest, but I personally don't pay attention

Janice Porter:

to it.

Jen Mueller:

People don't pay attention. Part of that is

Jen Mueller:

that's a that's a conversational norm, right? That's a script

Jen Mueller:

that we expect. Now I teach ways that we can use that to our

Jen Mueller:

advantage. But when I ask an entire audience with my

Jen Mueller:

corporate clients, yeah, we default to the answer, good,

Jen Mueller:

yeah, we're fine. We're fine. Right now, I want you to think

Jen Mueller:

about what that question actually is. It is the biggest,

Jen Mueller:

broadest, most open ended question you could possibly ask.

Jen Mueller:

The reason we default to good and fine most often is because

Jen Mueller:

we don't know what you're looking for. I don't know if you

Jen Mueller:

want me to talk about the workout that I had this morning,

Jen Mueller:

how my diet's going, how you know the family is, how the job

Jen Mueller:

is, what my stress level is, and unless I'm brave enough like

Jen Mueller:

you, Janice, to actually say I'm having kind of a cloudy, crummy

Jen Mueller:

day over here? Yeah, I don't know what it is that you're

Jen Mueller:

looking for. And so when we're in sales, right, we often don't

Jen Mueller:

know what it is. It's easier to say what we don't like than what

Jen Mueller:

we do want, right? So if we're opening it up by Hey, tell me

Jen Mueller:

what you're looking for today, I don't know. Would it be way

Jen Mueller:

easier if I was able to bring this proposition to the table to

Jen Mueller:

you and say, out of these three things, efficiency, time, length

Jen Mueller:

of time that you want to work with me, and profitability. Rank

Jen Mueller:

those in order of importance for you. Well, now I'm. Starting the

Jen Mueller:

conversation with a very direct, like question, but I make it

Jen Mueller:

much easier to know what that starting point is anytime you

Jen Mueller:

narrow that down and there's only one possible answer, and

Jen Mueller:

it's not about the answer being right or wrong, it's just giving

Jen Mueller:

somebody the confidence and what I consider the safe space to be

Jen Mueller:

like, Oh yeah, I know the answer to that. I can raise my hand to

Jen Mueller:

that. I got that. I know that one. So,

Janice Porter:

okay, what percentage of time would you say

Janice Porter:

that you are talking to people you've never met before, or that

Janice Porter:

like they're brand new? Is it a lot or half?

Jen Mueller:

Well, it depends on which setting. So I get to know

Jen Mueller:

my athletes fairly well. Yeah, it's a great question in that I

Jen Mueller:

talk to a lot of fans, or I will talk to scouts from the other

Jen Mueller:

team, or I am talking to, you know, three year olds to 83 year

Jen Mueller:

olds, depending on where you fall as a fan as a business

Jen Mueller:

owner, and it's a great way to practice all of these skills to

Jen Mueller:

make sure that you make somebody else feel comfortable in a

Jen Mueller:

conversation.

Janice Porter:

Okay, so I'm asking because yesterday I had a

Janice Porter:

conversation. It was like an intro call like you and I had

Janice Porter:

had before this podcast, and someone had pitched this

Janice Porter:

gentleman to me, and I didn't know that much about him, and

Janice Porter:

nor, nor would I at that point, right? I did a little bit of

Janice Porter:

homework, but he wasn't what I expected, okay, in the position

Janice Porter:

that he was in at, which was a high one, and he was very

Janice Porter:

humble, and he was a little bit awkward. And so I thought this

Janice Porter:

is a guy who's been in business for many years and is an owner

Janice Porter:

of a big company. And, you know, I had been sort of flattered

Janice Porter:

that that this had come my way, and I expected something

Janice Porter:

different. So I found myself a little bit I hate this term, but

Janice Porter:

it's, it fits here at sea. Okay, it's, it's a crossword term. I

Janice Porter:

think that's where I get it from. Anyway, yeah, and, and so

Janice Porter:

I was looking for that, something to bond with him. And

Janice Porter:

he started, I said something about the industry he's in which

Janice Porter:

he lit up. And then something came up about he had started his

Janice Porter:

career wanting to be a basketball coach. Well, that was

Janice Porter:

perfect for me, right? Because my husband had been a basketball

Janice Porter:

coach. We basketball family, and he just lit up. And so I found

Janice Porter:

it quickly, and I thought, wow, that's, you know, like, and from

Janice Porter:

then on, we were best friends, you know, in the conversation.

Janice Porter:

So are there like I do it innately, but most people don't

Janice Porter:

so and I'm not saying that I'm brilliant because I did that.

Janice Porter:

I'm just saying that it's, it's a challenge for me, that I like,

Janice Porter:

I like, to be able to find that commonality. So do you have some

Janice Porter:

strategies that you share with people, that you teach people

Janice Porter:

around that? Does that make sense?

Jen Mueller:

Yeah, yes. So the number one thing I would say,

Jen Mueller:

and I think Janice, you are describing also people that I

Jen Mueller:

work with that are high performers, that are ultra

Jen Mueller:

successful, and we have an assumption that when you reach a

Jen Mueller:

certain level, that you want all the credit, all the glory and

Jen Mueller:

all the accolades for everything that you accomplished, and not

Jen Mueller:

all high performers are that way. I'm glad

Janice Porter:

that you're comfortable talking about it,

Janice Porter:

bingo, right?

Jen Mueller:

So a lot of people, when they see athletes who are

Jen Mueller:

awkward on TV. It it's a little bit jarring. Sometimes they get

Jen Mueller:

judgmental. And you got to remember that in every whether

Jen Mueller:

it's locker room, clubhouse, boardroom, business setting,

Jen Mueller:

you've got people who are introverts and extroverts.

Jen Mueller:

You've got people who are comfortable being on the in, you

Jen Mueller:

know, the front leading from the front, you've got people from

Jen Mueller:

behind. So the first thing I would say is adjust your

Jen Mueller:

expectations accordingly. Just recognize the human who's in

Jen Mueller:

front of you, and you can't force them to have a personality

Jen Mueller:

or an answer that they just don't have. That's not a failure

Jen Mueller:

on them or you. This is just the personality that you're working

Jen Mueller:

with. So that's kind of number one, recognize the human that's

Jen Mueller:

standing in front of you. Number two, if I am looking for a

Jen Mueller:

conversation starter, I always start with sports.

Janice Porter:

Always do a lot of the times

Jen Mueller:

I do and I do what most people would tell you not

Jen Mueller:

to do. I ask a yes, no question, yeah, and it will be related to

Jen Mueller:

something. So again, in my line of work, if I'm working with the

Jen Mueller:

mariners every day, or if I'm working with the Seahawks every

Jen Mueller:

day, did you watch the game last night? Right? Are you going to

Jen Mueller:

watch the game on Sunday? Now there's only one answer, and I

Jen Mueller:

really don't care what the answer is. I don't care if it's

Jen Mueller:

yes or no. If the answer is yeah, I watched the game and,

Jen Mueller:

man, that was tough. In the sixth inning, and now I know

Jen Mueller:

that we can talk sports, and I can create an easy follow up

Jen Mueller:

opportunity with you if you say no, now I've got this really

Jen Mueller:

easy opening to say, oh, what were you busy with last night?

Jen Mueller:

Yeah, I was watching the game, but, but what had you busy which

Jen Mueller:

is a way easier way to enter that conversation then. So what

Jen Mueller:

were you doing last night, right? Right comes across with a

Jen Mueller:

very different connotation, and for people who are worried about

Jen Mueller:

using sports as that starting point, because what if they're

Jen Mueller:

not sports fans? Okay, more than half of all Americans, this is

Jen Mueller:

what the Harris Poll study says. More than half of all Americans

Jen Mueller:

identify as sports fans. So that's number one. Number two,

Jen Mueller:

I'm just trying to cut through that awkward 20 question phase,

Jen Mueller:

right? I just need to get you in your comfort zone. And again, if

Jen Mueller:

you don't watch sports, you're going to tell me what you like

Jen Mueller:

to do instead, and you're going to tell me your hobbies, your

Jen Mueller:

kids, your dogs, your travel.

Janice Porter:

I love it, yeah? Because, as I recall now, I did

Janice Porter:

say to this gentleman yesterday, did you watch the game last

Janice Porter:

Yeah? And he went and I made a comment about one of the

Janice Porter:

players, and he went on and on about him. So yeah, it's just

Janice Porter:

when you find it, you find it, right?

Jen Mueller:

Yes. And that right, there is such a nugget

Jen Mueller:

that people miss in that part of small talk. So when you start

Jen Mueller:

talking about a player, or, quite honestly, an outcome, a

Jen Mueller:

coaching decision, all of this is personal branding, and

Jen Mueller:

whether people re realize they're revealing this to you or

Jen Mueller:

not, it is valuable if you are in sales. It is valuable if you

Jen Mueller:

are trying to build a relationship, because a favorite

Jen Mueller:

player is not an accident. You do not randomly choose to have a

Jen Mueller:

favorite player and be engaged in that player's careers and

Jen Mueller:

outcomes. There is something about their style of play, their

Jen Mueller:

personality, their work in the community, that really resonates

Jen Mueller:

with you, and when you start drawing that out. Now, I've got

Jen Mueller:

a slightly bigger picture of who I'm working with and who I'm

Jen Mueller:

trying to build this relationship with. I've actually

Jen Mueller:

done this exercise with NFL rookies in a room to help them

Jen Mueller:

get to know each other. And when you start talking about certain

Jen Mueller:

positions on the field and certain Hall of Fame players,

Jen Mueller:

the characteristics are really obvious, and it's very

Jen Mueller:

interesting, what they find out about each other. When you start

Jen Mueller:

realizing I really appreciate the guy in the trenches who

Jen Mueller:

never gets any credit but just wants to grind every play of

Jen Mueller:

every game, or I like the guy who doesn't mind talking during

Jen Mueller:

the game and who doesn't mind being brash and who doesn't

Jen Mueller:

mind, you know, being the sound bite, I like that confidence as

Jen Mueller:

it comes through, so that what you did in that example is

Jen Mueller:

perfect for developing a relationship, even if people

Jen Mueller:

think you're just talking about sports,

Janice Porter:

right, right? And that's how I saw it too, which

Janice Porter:

is, it's just to get him to open up and and to see his demeanor

Janice Porter:

change, right? And then you, yeah, that's, it's brilliant.

Janice Porter:

Okay, you got me thinking, I got questions here, but I go, I go

Janice Porter:

with the flow here. So something that came to my mind when you

Janice Porter:

were talking also, because you're around the the the male

Janice Porter:

athletes constantly. Do you have any experience with female

Janice Porter:

professional athletes? I do, and I do, how does that differ? Does

Janice Porter:

it differ?

Jen Mueller:

Well, the actual environment differs a little

Jen Mueller:

bit. So the way that it works when you cover professionals. So

Jen Mueller:

we're talking major league baseball, NFL, NBA and NHL,

Jen Mueller:

there is media availability that takes place in a locker room, in

Jen Mueller:

a dressing room, in a clubhouse, when you cover the WNBA, at

Jen Mueller:

least when I did a number of years ago, all of that media

Jen Mueller:

availability takes place on the court or in a press conference

Jen Mueller:

setting, so you were in a room, so you were never actually in

Jen Mueller:

their locker room

Janice Porter:

space. Was that by design?

Jen Mueller:

Well, it is by design, and we can discuss

Jen Mueller:

whether that's a good idea or a bad idea, right? But your locker

Jen Mueller:

room, you're gonna have people that are dressing, undressing,

Jen Mueller:

going to the showers, you know, coming from treatment, going to

Jen Mueller:

hot tubs and cold tubs and things like that. So there are

Jen Mueller:

just some differences there, and I totally understand why it's

Jen Mueller:

there. I know people are going to have some strong opinions

Jen Mueller:

about that, but here's what happens when I get to go into

Jen Mueller:

your space and walking into a locker room or clubhouse, it's

Jen Mueller:

very clinical. We're all there to do a job. They're sitting

Jen Mueller:

there most of the time dressed at their lockers. And by the

Jen Mueller:

way, if you see somebody who's getting ready to go to the

Jen Mueller:

shower, you know what's going to happen. You just turn the other

Jen Mueller:

direction and you walk the other way. But when you're in that

Jen Mueller:

space, and I'll. Make the rounds every day, I'll make the rounds.

Jen Mueller:

And whoever's sitting at their locker, I'm going to have a

Jen Mueller:

conversation, probably for 60 seconds, but it's going to be my

Jen Mueller:

touch point for the my day, and that's going to be the Hello,

Jen Mueller:

right as I build the relationship. If I never get to

Jen Mueller:

do that in a uniformed way, you've got to go about

Jen Mueller:

relationship building differently. So now when you

Jen Mueller:

come off the court, if my only chance to catch you is when

Jen Mueller:

you're coming off the court or going on the court, I've got to

Jen Mueller:

be even better and even more dialed in at recognizing the

Jen Mueller:

work that you do and making an impression on you. So that means

Jen Mueller:

I need to been paying attention to say I saw how many free

Jen Mueller:

throws you hit in practice that was really impressive, or that

Jen Mueller:

three ball that you nailed, I don't know how you did that. Off

Jen Mueller:

balance. That's all I need to say, is they're off after

Jen Mueller:

practice, right? I'm paying attention. I'm here for you like

Jen Mueller:

I I want to know more about you.

Janice Porter:

Love it. I saw a couple of clips on, I think it

Janice Porter:

was YouTube of a program that you do. You still do this

Janice Porter:

program, the cooking

Jen Mueller:

show I do. It's called, I cook, you measure,

Jen Mueller:

yeah. It is on YouTube, yeah. So I bring most of the time it's

Jen Mueller:

professional athletes. Sometimes it's also media personalities

Jen Mueller:

into the kitchen with me, and it is exactly how it sounds. I do

Jen Mueller:

the cooking, they do the measuring, and to I would say,

Jen Mueller:

varying degrees of success. Some of these folks have a lot of

Jen Mueller:

experience in the kitchen. Others are learning how to use a

Jen Mueller:

can opener for the first time. But the idea is we're going to

Jen Mueller:

learn more about you in a setting that everybody is

Jen Mueller:

familiar with. It is an icebreaker, and now it's the

Jen Mueller:

athletes are humans too. Yeah, and also, we're going to learn

Jen Mueller:

together on a few of these things and have some

Jen Mueller:

conversations. How did you come up with that? Well, a dear

Jen Mueller:

friend of mine who works on the mariners radio broadcast was

Jen Mueller:

brainstorming with me when we were on a flight home. I think

Jen Mueller:

it was from Cleveland a handful of years ago, and during the

Jen Mueller:

pandemic, I, like everybody else, did a lot of cooking at

Jen Mueller:

home. I would post a lot of pictures on Instagram. And she

Jen Mueller:

said, you know, you need to come up with a way to make that work

Jen Mueller:

for you. Like that needs to be something. And so a couple of

Jen Mueller:

glasses of wine later, it was, you know, there's a cooking

Jen Mueller:

show, and I have excelled at creating feature programming

Jen Mueller:

around professional athletes for years. So it has been my job for

Jen Mueller:

20 years to create that content that is memorable, that helps

Jen Mueller:

you fall in love with your favorite player, that keeps you

Jen Mueller:

engaged. So this is an extension of what I have been doing for

Jen Mueller:

years, but it's in my own kitchen, cooking recipes and

Jen Mueller:

doing something else that I love, outside of sports,

Janice Porter:

that's fantastic. I love it. Now, you may have

Janice Porter:

answered this question, but I'm I want to just make sure it's

Janice Porter:

covered. What you talk about success statements, what are

Janice Porter:

they and how can professionals use them to build trust?

Jen Mueller:

That is your response to the question. How

Jen Mueller:

are you this is where we take that if it's going to be a

Jen Mueller:

conversational Norman script, because you and I both know it's

Jen Mueller:

not a great question for any number of reasons, but we're

Jen Mueller:

also not going to stop the question from happening, because

Jen Mueller:

it's a default setting for us. And you know what? In some

Jen Mueller:

cases, that's okay, but here's what we need to recognize, that

Jen Mueller:

is the most pivotal moment in every single conversation. We

Jen Mueller:

tend to treat that as the throw away, because we'll go through

Jen Mueller:

the How are you good? How are you good? And then we'll sit

Jen Mueller:

there and we'll wait for the conversation to start, yeah, why

Jen Mueller:

don't we just get a running start on this and deliver a

Jen Mueller:

success statement, which is a one sentence response to the

Jen Mueller:

question, how are you that answers the question so you can

Jen Mueller:

still be good, fine, great, trending in the right direction,

Jen Mueller:

but we're going to go one step further and Say why I'm awesome,

Jen Mueller:

because I am energized by the podcast that I take today,

Jen Mueller:

here's what we have done. We have highlighted something that

Jen Mueller:

we are proud of, that we feel like is an accomplishment, and I

Jen Mueller:

have made the follow up questions easy and obvious. I

Jen Mueller:

have taken that conversation and pointed it exactly where I want

Jen Mueller:

it to go. If I'm talking to a manager at work, the

Jen Mueller:

conversation sounds like this, I'm awesome and I am ahead of

Jen Mueller:

schedule on the show that I promise to deliver next week. In

Jen Mueller:

theory, any manager that I've ever reported to as a TV

Jen Mueller:

personality knows that I'm showing up to work because I am

Jen Mueller:

on TV, but what I want to make sure I highlight as a successes.

Jen Mueller:

I'm actually ahead of schedule. I'm going to make your job

Jen Mueller:

easier by keeping workflow on track for everybody else. If

Jen Mueller:

we're thinking about advocating for ourselves in other ways, you

Jen Mueller:

work in sales, you're reporting your quarterly results. I'm

Jen Mueller:

awesome, and I have exceeded my second quarter goals by 12% And

Jen Mueller:

nobody else is going to know this if you don't bring it to

Jen Mueller:

their attention, and if they don't ask questions, it's okay,

Jen Mueller:

because I just took that moment and I used it for me. I can walk

Jen Mueller:

away from that conversation, and I know I made an impression that

Jen Mueller:

I did the best I could to advocate for myself in about 15

Jen Mueller:

seconds.

Janice Porter:

Okay, that's very interesting to me. I'm glad I

Janice Porter:

asked it a different way then that you said that, because I

Janice Porter:

tend, because of that question, which, you know, it's

Janice Porter:

everywhere, like you said the default, I tend to turn it the

Janice Porter:

other way and say, I'll just, you know, brief, like I'm

Janice Porter:

thinking about sort of in the grocery store or in in a

Janice Porter:

networking event or something, where I might say, I'm doing

Janice Porter:

great. How are you doing? What's going on with you? And turning

Janice Porter:

it back to them and not advocating for myself, yeah,

Jen Mueller:

and you know, there are absolutely times and ways to

Jen Mueller:

do that. I'm not saying that we should never ask the other

Jen Mueller:

person or

Janice Porter:

open. No, I know you're not saying that, but, but

Janice Porter:

what you're saying is that it's an opportunity. It is advocate

Janice Porter:

for yourself. And I'm saying I don't, I never thought about

Janice Porter:

that.

Jen Mueller:

Yeah, yeah. So if you were looking to book more

Jen Mueller:

podcast guest, and you don't know where your next most

Jen Mueller:

interesting you know interview subject is going to be if you've

Jen Mueller:

always got it at the ready, because we can look at our

Jen Mueller:

schedule and know generally where we're going to be. We know

Jen Mueller:

who we're going to be in a meeting with, or we know that

Jen Mueller:

we're going to the coffee shop or the grocery store. It's just

Jen Mueller:

one line. I taped two podcasts today. I feel pretty good about

Jen Mueller:

myself. Got it now, if they're interested, oh, you've had a

Jen Mueller:

podcast, yeah. Oh, what's your podcast about? How often do you

Jen Mueller:

tape? When do you have people on? And now you you're

Jen Mueller:

prospecting clients or potential guests? Yes, without trying very

Jen Mueller:

hard.

Janice Porter:

Okay, so I noticed on LinkedIn that you had

Janice Porter:

done. Sorry, there's noise going on here. You did a post a week

Janice Porter:

ago. I don't get to avoid tough conversations after a loss. My

Janice Porter:

job is to conduct post game interviews, win or lose. Never

Janice Porter:

thought about it that way. Everyone gets a few minutes to

Janice Porter:

catch their breath, and then we dive into what happened. It's

Janice Porter:

performance review and a post mortem that plays out in front

Janice Porter:

of a large audience. What? What message did you bring to the

Janice Porter:

group you were talking to, which was a CFO round table in can you

Janice Porter:

share a bit of

Jen Mueller:

that? Yes, so most people don't think about the

Jen Mueller:

conversations that happen after a loss when they find out that

Jen Mueller:

I'm a sideline reporter, it's usually like, oh my gosh, that's

Jen Mueller:

so cool. Like, it must be so fun. It is most of the time,

Jen Mueller:

most of the time, and the expectations don't change after

Jen Mueller:

a loss. Here's what I tell CFOs, and I tell all of my corporate

Jen Mueller:

clients in this setting, there's a few things that actually make

Jen Mueller:

these conversations easy, obvious and expected. I would

Jen Mueller:

much rather be talking about a win than a loss, but when I walk

Jen Mueller:

in there after a loss, because of the way things have been

Jen Mueller:

communicated before the game by coaches, GMs, front offices,

Jen Mueller:

captains of the team, if they come up short, those players

Jen Mueller:

know what exactly we're talking about. And so those tough

Jen Mueller:

conversations, the ones that we try to kick, you know, down the

Jen Mueller:

road in business, and we're just going to give them some time to

Jen Mueller:

catch their breath, and we'll circle back around in a week or

Jen Mueller:

10 days. Look, everybody knows what's about to happen, so let's

Jen Mueller:

just hit this head on. My athletes want me to be very

Jen Mueller:

direct. If you were the one that missed the free throw with a

Jen Mueller:

chance to win it with two seconds to go, they know they

Jen Mueller:

missed the free throw, and they know that you're going to ask

Jen Mueller:

about it, because the expectation was it's your job to

Jen Mueller:

make the free throw, right and so you just go right after it.

Jen Mueller:

And you don't have to be you don't have to be ugly or rude

Jen Mueller:

about it, but the kind thing to do is to walk right up and say,

Jen Mueller:

We have seen you make that shot so many times. What happened on

Jen Mueller:

that final attempt? Right now, I'm just going to open it up,

Jen Mueller:

and I'm going to give you a chance to tell me the story of

Jen Mueller:

that play. That's always how I'm thinking about a post game

Jen Mueller:

interview. It's your chance to tell me the story of what

Jen Mueller:

happened. We can agree or disagree as to whether that's

Jen Mueller:

actually what happened, whether I think you should have hustled

Jen Mueller:

hard or I think you should have done that, but this is your

Jen Mueller:

chance to do this. The cool thing in sports is the objective

Jen Mueller:

is very clear. In basketball, and this is going to sound

Jen Mueller:

ridiculous in basketball, the objective is to score more

Jen Mueller:

points than the other team. It is painfully obvious. That's the

Jen Mueller:

objective. If you don't reach that objective, that

Jen Mueller:

conversation about accountability and feedback is

Jen Mueller:

actually fairly easy, because everybody knows we didn't reach

Jen Mueller:

the objective. The waters get muddied in business all the

Jen Mueller:

time, because what the CEO thinks is a success, or the CFO

Jen Mueller:

thinks is a success is not necessarily. What your sales

Jen Mueller:

manager thinks is a success is not what I think a success is.

Jen Mueller:

And so we need to be really clear going in, so that when we

Jen Mueller:

come out of situations, everybody is actually on the

Jen Mueller:

same page, and they're expecting that feedback and that

Jen Mueller:

accountability.

Janice Porter:

So when you did this presentation last week, I

Janice Porter:

think you called it. Her fun and informative. Stories about

Janice Porter:

influential conversations. I talked to losers sparked some

Janice Porter:

great conversations. So did you? Are your presentations

Janice Porter:

interactive? Do you you must get a lot of conversation started.

Janice Porter:

For sure, we we

Jen Mueller:

do get a lot of conversation started, and

Jen Mueller:

there's a lot of thought around how to use our words in

Jen Mueller:

different ways, how to use one word to change the conversation,

Jen Mueller:

just overall feel and what we get out of it, the value that we

Jen Mueller:

add to somebody. So we do spend time doing things like that.

Jen Mueller:

Here's here's one that we did, in fact, actually in that same

Jen Mueller:

session. So part of tough conversations, accountability

Jen Mueller:

and feedback is giving accurate praise to begin with. We are

Jen Mueller:

terrible at doing that in business, but coaches, great

Jen Mueller:

coaches in sports and high performers are phenomenal at

Jen Mueller:

giving accurate praise and feedback. We tend to default to

Jen Mueller:

the same thing over and over again. We would say things like,

Jen Mueller:

you did a great job, right? How was dinner last night? Oh, it

Jen Mueller:

was great. Oh, how was your weekend? It was great. We use

Jen Mueller:

great for everything, like a version of great for everything.

Jen Mueller:

So what I'll have the audience do is shout out a few other

Jen Mueller:

words of what actually was dinner, because a chef does not

Jen Mueller:

want to hear that Dinner was great. I have done this exercise

Jen Mueller:

with chefs. In fact, a few weeks ago, I did this with chefs, and

Jen Mueller:

I had everybody in the room and I said, tell me how your dinner

Jen Mueller:

was last night. We're sitting at the restaurant with the

Jen Mueller:

executive chef, and they said it was great. And I turned to the

Jen Mueller:

executive chef, and I said, is that what you wanted to hear?

Jen Mueller:

And his shoulders are slumped over. And I said, No, it's not.

Jen Mueller:

I said, Well, what did you want to hear? It was, well, I was

Jen Mueller:

hoping somebody would say it was savory. It was memorable. It was

Jen Mueller:

scrumptious. It was, you know, the flavors melded together. And

Jen Mueller:

so now you start figuring out how to use your full range of

Jen Mueller:

words. So we will do things like that, because one word changes

Jen Mueller:

the entire feeling and meaning of a sentence. So you really

Jen Mueller:

have to

Janice Porter:

be present and take and and and think more more

Janice Porter:

deeply really

Jen Mueller:

you do because it so. If you're just trying to pay

Jen Mueller:

a compliment to somebody, you could say you did a great job.

Jen Mueller:

Yeah, and I'll take a compliment like I will say, thank you so

Jen Mueller:

much. I really appreciate you recognizing that now, if

Jen Mueller:

somebody said, I can't believe how much time you spent

Jen Mueller:

preparing for our conversation, I really enjoyed the connection

Jen Mueller:

that's different. Or instead of saying you did a great job to

Jen Mueller:

say you were well prepared, that doesn't sound like it's better

Jen Mueller:

than great. Oh, wait, does that land so much more well, you did

Jen Mueller:

a great job.

Janice Porter:

You noticed something. You noticed

Janice Porter:

something, right? Totally. I get I love it. Okay? I think I could

Janice Porter:

talk to you forever, but I think I have to sort of round up,

Janice Porter:

round it up a little bit, and I want to ask one last question

Janice Porter:

around the work that you do and and maybe a couple of quick,

Janice Porter:

quick fires after that. If there's one actionable takeaway

Janice Porter:

that my listeners can try today to build can use today. I hate

Janice Porter:

that word try can use today to build better relationships. What

Janice Porter:

would it be if there's one actionable takeaway,

Jen Mueller:

recognize the power of small conversations and

Jen Mueller:

practice on somebody you don't know. Talk to somebody so that

Jen Mueller:

that Hello gets easier, so that you can practice a success

Jen Mueller:

statement in a low stakes environment. You are never going

Jen Mueller:

to get good at the big conversations and those big

Jen Mueller:

moments if you don't find small ways to practice and they are

Jen Mueller:

everywhere.

Janice Porter:

They are, they are. I love that. That's That's

Janice Porter:

amazing. Thanks. Jen, that's a great tip. I might have to use

Janice Porter:

that in my newsletter from you as well. Please do okay, um, all

Janice Porter:

right, so where can people find you? And it'll be in the show

Janice Porter:

notes. Yep,

Jen Mueller:

you can. Find me at talk sporty to me.com Okay,

Jen Mueller:

that's the easiest way to find me. Talk sporty to me on the

Jen Mueller:

socials. And if you're interested in the cooking show I

Jen Mueller:

cook you measure on YouTube is where you can find all the

Jen Mueller:

episodes.

Janice Porter:

And are you still found on on the field or in the

Janice Porter:

I

Jen Mueller:

am you can still watch me on mariners baseball

Jen Mueller:

games at home, and I am entering my 17th season as the Seahawks

Jen Mueller:

radio sideline reporter,

Janice Porter:

and if I turn on the mariners game, I wouldn't,

Janice Porter:

but my husband would I can say, oh, there's Jen. I know

Jen Mueller:

that's right. I'll be dodging the Gatorade bath

Jen Mueller:

after the game. Yep,

Janice Porter:

I love it. Okay, so quick, quick fire for you.

Janice Porter:

You, you strike me as a very high energy person and a great

Janice Porter:

conversationalist. I've enjoyed talking to you both times. Now,

Janice Porter:

what do you do to you know, get away from your work. What do you

Janice Porter:

like to do when you're not working?

Jen Mueller:

I will probably be cooking and having a glass of

Jen Mueller:

wine. There's lots of great wine in Washington State. Yes, I

Jen Mueller:

enjoy popping out to a winery and just having a glass of wine.

Janice Porter:

Perfect. What's your favorite kind of meal to go

Janice Porter:

out to restaurant to? Oh,

Jen Mueller:

that's a hard one. I will never say no to any

Jen Mueller:

version of Tex Mex, Mexican food, like Southwest food.

Janice Porter:

I thought that was going to be the answer. Oh

Jen Mueller:

no, okay, it's the one that I'm probably not going

Jen Mueller:

to make as well at home, like I can make it well, but there's

Jen Mueller:

something about going out for Mexican food with the chips and

Jen Mueller:

salsa. That's probably what I will do,

Janice Porter:

what I expected. Okay, all right. And last

Janice Porter:

question, I like to I love the word curiosity, and I would like

Janice Porter:

to know there's no right or wrong answer, but there's two

Janice Porter:

parts to this question, and it will, I promise, be the last

Janice Porter:

question. Do you think curiosity is innate or learned? And part

Janice Porter:

two is, what are you most curious about these days? Ooh,

Jen Mueller:

I I think we can learn to be curious. I think

Jen Mueller:

some people are naturally curious, but I do think we can

Jen Mueller:

learn to be curious. And what I am curious about right now,

Jen Mueller:

quite honestly, is how to make a big transition. I watch athletes

Jen Mueller:

do it all the time when they change careers, and there gets

Jen Mueller:

to be a certain part point where you get curious about, hey, what

Jen Mueller:

else could I be doing? And I'm really curious about how to do

Jen Mueller:

that well, and how to find different ways to serve the

Jen Mueller:

community that I haven't been able

Janice Porter:

to do yet. Oh, you're on your way. I think,

Janice Porter:

well, thank you. I think so yes. So thank you for being here

Janice Porter:

today. I hope my audience enjoyed what your what you had

Janice Porter:

to say, and please remember if you do to leave a review, we'd

Janice Porter:

love that, and to touch base with Jen and follow what she's

Janice Porter:

up to. I think that her insights remind us that strong business

Janice Porter:

relationships aren't built on time. They're built on

Janice Porter:

intention. Whether you're at a networking event, a team

Janice Porter:

meeting, or making a first impression, the ability to

Janice Porter:

connect quickly and authentically is a true

Janice Porter:

competitive advantage. Jen's techniques prove that with the

Janice Porter:

right approach, even the shortest conversations can leave

Janice Porter:

the deepest impact. So thank you. Thank you for those

Janice Porter:

insights today, Jen, and appreciate you being here and

Janice Porter:

taking the time to be with

Jen Mueller:

us. I really enjoyed the conversation. Thanks

Jen Mueller:

so much. Janice,

Janice Porter:

my pleasure and to my audience, remember to stay

Janice Porter:

connected and be remembered. You.

Listen for free

Show artwork for Relationships Rule

About the Podcast

Relationships Rule
It’s always about Relationships!
Imagine that 68% of our clients leave because they feel we don’t care. Then visualize having authentic heart-based retention strategies, proven to minimize client losses, while organically generating a substantial number of loyal clients through referrals.

Catch a glimpse of how Janice opens a conversation by applying her fine-tuned curiosity. Notice how genuinely interested she is in building a relationship with her guests – heart-based business owners and entrepreneurs. In mere minutes, guests generously share their most sweet and powerful retention systems that you can adopt today!

As a seasoned relationship marketing specialist, Janice invites us to listen in weekly, as she reveals how to nurture and build relationships in real-time.

The Relationships Rule podcast’s aim, is to help you naturally ease your networking fears, so you can adopt strategies that amplify your client list, because the facts are, that today, success is built on a foundation of strong relationships. You can relax now, knowing you can activate your relationship marketing plan, by simply tuning in to Relationships Rule each week.

About your host

Profile picture for Janice Porter

Janice Porter

I began my career as a teacher, was a corporate trainer for many years, and have now found my niche in coaching business owners to network at a world-class level.
My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (offline & online). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.